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WE CONNECT
HOLLYLAND 912 BRAND DAY
Jul 15 – Aug 5
Hello World
Video Contest
Jul 16 – Aug 12
Theme Song
Lab
Jul 24 – Aug 25
Light up Sound Museum
Jul 20 – Aug 31
Special Hollyland Academy
Brand Day Invitation
Dear Creators,
We're thrilled to announce that WeConnect 2025 is officially underway! This year, we bring together four creator-driven experiences that highlight how technology empowers cultural expression and brings people closer. From the scenes you capture, to the stories that become music, the sounds that shape your world, and the spaces where we gather face-to-face; each activity is part of a shared journey: to express, to co-create, to listen, and to celebrate.
From what you hear to what you see — from where you are to where we meet. WeConnect 2025 starts with you.
We're thrilled to announce that WeConnect 2025 is officially underway! This year, we bring together four creator-driven experiences that highlight how technology empowers cultural expression and brings people closer. From the scenes you capture, to the stories that become music, the sounds that shape your world, and the spaces where we gather face-to-face; each activity is part of a shared journey: to express, to co-create, to listen, and to celebrate.
From what you hear to what you see — from where you are to where we meet. WeConnect 2025 starts with you.
HELLO
WORLD
VIDEO
CONTEST
From your unique perspective, showcase the diverse and
authentic sides of your city, culture, and the people around
you — through your lens. To celebrate your vision, we've
prepared $8,000 in prizes. Join us and make it yours.
We
Connect 2025 Video
Contest
REC
THEME
SONG
LAB
Three musicians write songs based on real stories from
Hollyland users. The songs will be posted on social media
for fans to vote, and the winning track will become the
theme song for our WeConnect event!
LIGHT
UP
SOUND
MUSEUM
Discover unique and fun sounds from every corner of the
world at the Sound Museum!
SPECIAL
HOLLYLAND
ACADEMY
Hollyland Academy's Brand Day launches exclusive offline
events in 10+ cities. Join us to enjoy diverse cultures and
explore Hollyland's cutting-edge tech and products
firsthand!
HOLLYLAND OPEN DAY & FREE CHINA TOUR
Come explore Hollyland's base in Shenzhen, then dive
into Chongqing's cyberpunk charm. Top creators from
around the world will be joining this 5-day journey, not
just to explore, but to connect, collaborate, and share
industry insights.
WEconnect 2025 surprise box
To celebrate our global community of creators, we're giving away
700 gift boxes—each filled with custom-made surprises to spark joy
and creativity. It's our way of saying thank you, and of staying
connected with those who inspire us every day.
THANK YOU TO OUR SPONSORS!
WeConnect 2025 is made possible with the generous support of these
fantastic partners. More brand partners are joining us at the
WeConnect 2025 celebration.
FAQ
What is the WeConnect Brand Day?
As a positive connector, Hollyland wants to bring you together.
And our brand day event—WeConnect—breaks down barriers between
people, crosses language barriers, and spans mountains and
oceans to celebrate our brand day.
I don't live in China. Can I participate?
Yes, anyone can participate.
When is WeConnect 2025 held?
From July 15th to September 12th.
Is there an age requirement to participate?
Creativity doesn't check your ID. Neither do
we.
How many activities can I join in for WeConnect 2025 on
Hollyland's official website?
Four. You can participate in the Sound Museum and Hello World
video contest on the WeConnect 2025 page. The Hollyland Academy
is for offline experience. And the main place for the Theme Song
Lab is Hollyland's social media platforms.
