About Massive Media

Massive Media is a dedicated team of audiovisual experts creating high-end video content, commercials, after-movies, and branded content to add value to their client’s stories. They combine their collective expertise in cinematography and technical skills to create engaging content across all media.

Recently, they worked on a commercial project for a local gym, where the client wanted to showcase their use of sustainable materials to highlight the gym’s quality and a positive workout environment.

To keep things running smoothly on set, Massive Media relies on Hollyland’s audio and video gear. With the Solidcom C1 for easy crew communication and the Pyro S and Pyro 7 for real-time monitoring, they ensure everything flows efficiently. The Lark 150 delivers top-notch audio capture, making the whole process faster and more seamless. 

They’ve got 5 crew members, 7 models, and the client. They used the Solidcom C1 Pro for our internal communication, and it was very helpful, especially for me as a director of photography, so I can communicate with my gaffer where I want the lights being placed or the strength of the lights. The Solidcom C1 Pro improved their working efficiency on set. They did not have to scream, and they could make decisions faster.

They used a Pyro S connected to a Blackmagic 6K Pro and a set of 2 Pyro 7 so the director could see what was being recorded and give instant feedback to the talents. The other Pyro 7 was being used by the client so they could make any corrections or approve the different shots they were filming. Hollyland’s productions helped them save a lot of time during the filming process. When working with mid-size crews, many people need to see what is being recorded. The director, art director, make-up, and director of photography all need to review the image and make immediate corrections.

In addition to enhancing communication and collaboration, the Hollyland equipment contributed to a more dynamic filming environment. The team could focus on their creative vision instead of getting bogged down by technical issues. As David Ruiz noted, “Using the Hollyland gear made a significant difference in our workflow. It’s all about making quick decisions and adjustments, and this setup allowed us to do just that.”

The crew appreciated the versatility of the Lark 150 for capturing high-quality audio. The compact design and reliable performance ensured that every word spoken and every sound made was crystal clear, which is crucial for producing compelling video content.

Massive Media’s commitment to excellence was evident in every shot. The collaboration between Massive Media and Hollyland proved to be a winning combination. The final product showcased not only the gym’s quality but also the seamless communication and teamwork that brought the vision to life.

To learn more about Massive Media and their innovative projects, visit their website at Massive Media.